Logistics expertise born out of real pain.
At Waretracks, we don’t just sell software. We solve problems that we’ve experienced firsthand for years and paid dearly for. Our story doesn’t begin in a sterile office, but in the aisles filled with warehouse shelves, amid delayed deliveries and confusing processes. We know the immense frustration caused by inefficient workflows because we’ve experienced it firsthand. That’s exactly why we developed Waretracks: a solution that tackles the problem right where it really hurts.
Our Origins
Waretracks was born out of our daily work in logistics. As part of the G. Wurm Group, we have decades of experience in retail and warehouse logistics, and we have personally experienced the immense frustration caused by inefficient processes—and paid dearly for it. We couldn’t find a solution on the market that met our own standards, so we developed Waretracks ourselves. We know what it’s like to deal with full warehouses, staff shortages, time pressure, and peak periods.
That’s exactly why Waretracks is practical, easy to understand, and quick to implement.
Our four core pillars
Radical Transparency & Speed
In modern logistics, lack of visibility is the biggest cost driver. We provide complete visibility across all warehouse movements. Using real-time data, we eliminate search times and unnecessary downtime. For us, speed is not an end in itself, but a tool to drastically reduce your operating costs and give you back full control over your supply chain.
Focus on ROI: Payback in the First Year
We know that investments in software are often met with skepticism. That’s why our system is designed for maximum efficiency. Our goal is clear: by immediately optimizing processes and preventing errors, a return on investment within the first year is not only possible but the norm. We create value that directly improves your bottom line.
Maximum flexibility & process integration
We are not a rigid software giant. We see ourselves as a partner who works closely with your existing structures. Our solution adapts to your processes, not the other way around. We dive deep into your product and workflows to ensure seamless integration that lightens your team’s load rather than slowing them down with new complexities.
Authenticity Through Experience
The key difference? We’ve already learned the hard way. Every feature in Waretracks is based on real-world scenarios and genuine pain points from the field. We don’t sell theoretical concepts—we offer proven solutions to problems we’ve solved ourselves. This hands-on approach is woven into every line of code and every consultation.
Our Team
Waretracks in action
Waretracks is used daily in real-world warehouse operations, both by us and by our customers. What we develop has already passed the test of real-world use.
Feedback from actual use is directly incorporated into further development. The result is not just theory, but a platform where everyone learns from and benefits from one another through collaborative intelligence.
Location and Surroundings
Waretracks is headquartered in Cologne. From here, we develop and operate our warehouse management system and support customers throughout Germany and internationally.
The system can be used from any location and adapts to your existing warehouse structures without incurring high fixed costs or requiring rigid implementation processes.